Skarrildhus Sinatur Hotel & Konference

Knowledge and analyses

VisitHerning develops and is continuously involved in running analysis of tourism and the tourists in the region. On this page, you can find everything from target group and event analysis, destination analysis of Herning, to info sheets and the latest accommodation figures.

Target group analysis

Reputation analysis for the Municipality of Herning
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Omdømmeanalyse Herning Kommune

pdf / 1.36 MB

Destination analysis

The economic significance of tourism to the Region of Midtjylland 2014
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Turismens økonomiske betydning i Region Midtjylland 2014

pdf / 2.15 MB

Accommodation figures

Find the latest figures for tourist accommodation in the Municipality of Herning and the surrounding areas. The page will be updated on a continuous basis when we receive the newest accommodation figures.

Accommodation figures - January 2018
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Overnatningstal - Januar 2018

Overnatningstal fra januar 2018, sammenlignet med overnatningstallene fra januar 2017.

pdf / 116 kB

Accommodation figures - July 2018
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Overnatningstal - Juli 2018

Overnatningstal fra juli 2018, sammenlignet med overnatningstallene fra juli 2017.

pdf / 52.6 kB

Info sheet

Before large events come to town, Herning investigates the target group and creates a handy info sheet, which our members receive 1-2 months before the event. On the info sheets, there are suggestions for marketing activities, info about the target group/event, as well as many other things.

Info sheet – The World Ice Hockey Championship
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Infoark - VM i Ishockey

pdf / 441 kB

Info sheet - Icehorse Festival
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Infoark - Icehorse Festival

pdf / 198 kB

Stine Nybo
For further information, please contact:

Head of Project Management